How's it going, Reader?

For years, every AI conversation in my business started the same way.

I explained who I am, what I sell, who buys it, and what my brand voice sounds like, and only then did I get to my actual question.

Fifteen minutes of setup, every single time.

I finally added it up and started calling it the blank box tax.

It is what you pay to use a tool with no memory of you, and two new Claude updates just changed what it costs.

I remember this too well and had paid for it in bedtime stories before I created my own AI-powered system in Claude.

Episode 108 is live now, and I break both of them down in plain English, with none of the engineer jargon the official write-ups are full of.

Here is what you get in about 18 minutes:

What actually changed. One update gives Claude real stamina on long multi-step work, so you can hand over a job with eight steps and expect step eight to still connect to step one. The other rebuilds how it remembers your business between sessions, in files you can open and read yourself.

The three jobs to hand over first, in the order I would do them, starting with your weekly numbers review and the one requirement that stops you from acting on a confident guess instead of a real finding.

The honest catch nobody is mentioning, which takes about four extra words in your prompt to work around once you know it is there.

I also tell the story of the month I spent blaming seasonality for a drop in registrations when the real cause had been sitting in my ad account the whole time.

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New Podcast Out The Blank Box Tax: What Claude's Fable 5.1 and Memory 2.0 Updates Just Killed For years, every AI conversation in my business started the same way. I explained who I am, what I sell, who buys it, and what my brand sounds like, and only then did I ask my actual question. Fifteen minutes of setup, every single time. I started calling that the blank box tax, and two new Claude updates just changed what it costs you. In this episode • What Claude Fable 5.1 actually improves, and why stamina matters more than smarter answers • How Memory 2.0 and auto-dream work, in plain language • The three jobs to hand over first, in the order I would do them • The one requirement that stops you from acting on a confident guess • The honest catch nobody is mentioning about the new model Listen or read the transcript Full episode and written transcript, both on one page. Or listen anywhere else Apple Podcasts   |   Spotify   |   Amazon Music   |   YouTube See this method taught live in my free workshop coming up Monday the 14th at 2 pm CST/ 3 pm EST / 12 pm PST / 8 pm UK ​REGISTER FOR THE WORKSHOP​ Becky P.S.: Everyone who attends live gets new free gifts for being there. Don't forget to join at 2 pm CST/3 pm EST/12 pm PST/8 pm UK!

🙌 11 years running my own 7-figure business 📈 AI Business Strategist and Coach 🥇 MIT-certified in AI for Business Strategy 👩🏻 Specialist in making AI easy for people 📣 Featured in Forbes and Business Insider