How's it going, Reader?

I’m writing to you from Geneva, Switzerland, and I’m still a little amazed that I made it.

Getting here took a whole day of travel, with stops in Atlanta and then Amsterdam before I finally landed.

I’m now seven hours ahead of CST, so while you’re reading this over your morning coffee, I’m probably fast asleep dreaming about Swiss chocolate.

Today I went sightseeing around Geneva with a wonderful group of women from Boutique Adventures, the entrepreneur travel group run by my friend Stephanie Martin.

Stephanie is a student of SAGE, so she's seen firsthand how I run my business with AI, and she asked me to share that with her group.

On Thursday I’ll be talking to these women about how to automate their businesses so the work keeps moving while they travel, the same way mine has kept running the entire time I’ve been crossing time zones.

One question comes up every time I talk about this, and it’s coming up even more now that Anthropic has released another new model, Fable 5.2.

People want to know which AI model they should actually use to automate their business, and whether the newest one means they need to switch everything over.

Here’s how I think about it. Picture a big display case full of pretzels, like the one in the photo below that I encountered in the Geneva airport.

There are so many choices that it’s hard to decide which one to grab.

Some pretzels come loaded with meat or melted cheese for people with a bigger appetite, and others are plain or have just a little salt.

Neither kind is better than the other.

It depends on how hungry you are and what you need it to do for you.

AI models work the same way.

The big, loaded models like Fable are built for the hearty jobs: long, complicated projects, deep strategy, and building whole systems from scratch.

The lighter models are your plain salted pretzel, quick and inexpensive and perfect for everyday tasks like drafting a caption, sorting your inbox, or summarizing a call.

A lot of entrepreneurs spend weeks stuck at the counter trying to pick the “perfect” model when the real win comes from matching the model to the job and letting it get to work.

So I’m curious about you.

Hit reply and tell me which AI model you use the most right now. It can be ChatGPT, Claude, Gemini, or something else entirely. I read every reply, even from Geneva, and your answers are going to help shape what I share with the women here on Thursday.

To your unstoppable success,
Becky